Taken from PartnershipActivation.com
Friday, March 20, 2009 at 07:32PM
Are you looking to give your stadium concourse a new look and feel? Are you looking to drive awareness for a new branding initiative amongst fans attending games at your venue?
The Houston Rockets organization has done a tremendous job branding the concourse level at the Toyota Center. The concourse looks fresh, conveys team basketball, and leverages the team's biggest asset in a unique way. Check out some pictures below that detail the team's creative branding tactics: